Kaleidoscope Tool

An impactful tool for exploring identity, context, and power throughout the design process.

Artefact strives to make products and services inclusive and equitable. In collaboration with designers and researchers, we created a digital tool to guide designers and researchers through the different spaces of intersectionality.

View Kaleidoscope HERE

Context

Internal project, received awards

Role

Designer II as Visual / Motion Designer

Team

Artefact, one researcher, one designer

Deliverables

Digital tool website

kaleidoscope

Overview

Who is Artefact Group?

Artefact Group is a strategy and design firm that creates human-centered experiences and products. They focus on experience and interaction design, combining research and strategy to build meaningful, innovative solutions.

My Role

Directed the motion graphics work stream for the kaleidoscope project, animating in After Effects to create a dynamic, evolving experience that reflects intersectionality and celebrates diversity.

Research
Research

Directed the motion graphics work stream for the kaleidoscope project, animating in After Effects to create a dynamic, evolving experience that reflects intersectionality and celebrates diversity.

Research

Outcome

Kaleidoscope is a digital tool that guides designers and researchers in applying an intersectional lens. It translates complex ideas into plain language and offers discussion prompts tailored to each stage of the design process, making inclusive design practical and actionable.

Research

Result

The project was used by Artefact to promote the studio and engage with potential external partners, expanding and placing Artefact in the space of intersectional design. It also won a design award. Result: Kaleidoscope’s prompts are also available in Miro and FigJam canvases, and as Google Slides, enabling teams to bring the conversation and its outputs into their existing workflows and tools.

Detail page

Reflection

At Artefact I experienced a variety of projects from experience / interface design to research and envisioning projects. This project as exciting as it gave me a chance to flex my skills in motion design. I was designated as one of the resident motion designers in the studio, and would often be leveraged to support and advance the motion side of projects.

Screens detailed